The Hortonworks Blog

More from Lisa Sensmeier

Historical data is now an essential tool for businesses as they struggle to meet increasingly stringent regulatory requirements, manage risk and perform predictive analytics that help improve business decisions. And while recent data may be available from an enterprise data warehouse, the traditional practice of archiving old data offsite on tape makes business analytics challenging, if not impossible, because the historical information needed is simply unavailable.

Fortunately, the modern approach to data storage business analytics utilizes technologies like virtualization and big data Hadoop clusters to enable partitioned access to historical data.…

Our Systems Integrator partner, Knowledgent, is hosting a Big Data Immersion Class geared towards technologists who are tasked with launching Big Data programs that must have tangible real-time benefits to their organizations.

“When and how do I use these new big data technologies?” “How do I operationalize them in my environment?” These are some of the fundamental questions that Knowledgent prospects and customers are asking and why the 3 day immersion class was developed.…

There are myriad of use cases for Big Data applications across industries. For example, financial companies want to analyze Governance to assess levels of risk and compliance.  Transportation companies want to analyze overall logistics for optimization.  Oil and Gas companies supplying energy want to predict machine failings to reduce risks of outages. Insurance companies will need to analyze actuarial information in order to calculate individual policy premiums – yes, the impending Affordable Care Act.…

Dan Rosanova is a Senior Architect at West Monroe Partners, a Hortonworks System Integrator and our guest blogger.

With the release last week of Hortonworks Data Platform (HDP) 1.3 for Windows the Big Data ecosystem takes a large step forward to broad adoption in enterprise environments.  As a systems integrator at West Monroe Partners, I work with medium and large enterprises as they address their technology challenges on a daily basis. …

This week, we announced the launch of Hortonworks Data Platform (HDP) 1.3 for Windows which brings our native Windows Hadoop distribution to parity with our Linux distribution. HDP for Windows is also the Hadoop foundation for Microsoft’s HDInsight Service which delivers Hadoop and BI capabilities in in the Azure cloud.

Impetus, a Hortonworks System Integrator partner, is an early adopter of the Hortonworks Data Platform (HDP) and has leveraged the combined power of Hadoop & Microsoft Azure platform for a number of successful big data implementations using Microsoft’s HDInsight Service.…

This guest post from Sofia Parfenovich, Data Scientist at Altoros Systems, a big data specialist and a Hortonworks System Integrator partner. Sofia explains she optimized a customer’s trading solution by using Hadoop (Hortonworks Data Platform) and by clustering stock data.

Automated trading solutions are widely used by investors, banks, funds, and other stock market players. These systems are based on complex mathematical algorithms and can take into account hundreds of factors.…

Whether only beginning or well underway with Big Data initiatives, organizations need data protection to mitigate risk of breach, assure global regulatory compliance and deliver the performance and scale to adapt to the fast-changing ecosystem of Apache Hadoop tools and technology.

Business insights from big data analytics promise major benefits to enterprises – but launch of these initiatives also presents potential risks. New architectures, including Hadoop, can aggregate different types of data in structured, semi-structured and unstructured forms, perform parallel computations on large datasets, and continuously feed the data lake that enable data scientists to see patterns and trends.…

Airline pricing has always been a mystery to me, a combination of art and science allowing the airline to make as much money as possible on each flight while providing the customer the options and flexibility they want. Under the covers I know there are complex models the airlines use to determine how many seats have been sold and how much they can get for the remaining seats. I didn’t realize how seriously complex the models were but more importantly, the opportunity available to the travel industry to become more customer-centric while staying competitive by harnessing the data now available to them.…

Today was our last day at the Worldwide Partner Conference (WPC) where 15,000+ people joined up for business sessions, networking, exhibits, heat, humidity, Lenny Kravitz and fantastic Houston Texas hospitality.  As a first time sponsor we thought we would share our views from the conference.

Steve Ballmer opened the conference talking about the Microsoft transformation to a devices-and-services company and the four trends underpinning that transformation – cloud, mobility, big data and enterprise social.…

There are plenty of server and storage options for the wave of data that is being collected and analyzed.  New platforms such as Apache™ Hadoop® provide the opportunity to make all the new data types being collected useful.  However, like any other platform, performance varies depending on the underlying servers being used.  There is great promise in what Hadoop can deliver in terms of business value, and the ecosystem is continuously growing with companies making strides to make Hadoop easier to deploy and manage.…

Successful social advertising campaigns today take a special blend of data intelligence and automation – enabling businesses to link fluctuations in media and tactics to sales and revenues.  Those with better data relative to their competitors, will be positioned to outperform their peers tactically and, if used effectively, strategically.  At one of the fastest growing Advertising Technology startups, harnessing Big Data made big sense in a highly competitive business environment.

The Advertising Technology startup sells Social Ad Campaign management software and wanted its in-house engineering team to focus on its core product and to outsource certain areas of its non-core technology needs.…

It’s an exciting time in the analytics space. The promise of big data analytics is driving big investment in the companies that are multiplying the benefits of big data by putting it into the hands of business users.

Talk of Big Data and the Ramifications

Every day we hear of the coming benefits of big data. Some benefits have huge ramifications for us – think about how faster medical diagnoses will impact you and your family.…

Smartphones have transformed our daily lives. A key indicator of this trend is our increased spend on data plans versus voice. We are a new generation of people who are in a constant state of activity, communication, and community building wherever we go ─ including the couch in front of the television where we can multi-screen and multi-task!

What does this mean for the Mobile Telecom industry?  For one of the top five mobile phone service providers in the world, responsible for developing and managing advanced data services for European countries with data services including mobile internet access for various devices, mobile email, instant messaging, news, weather updates and traffic reports ─ it means as mobile data services grow in revenue, so does the need to monitor that contribution easily and accurately.…

Retailers today are faced with addressing the new behaviors of an evolving customer base by leveraging the changing landscape and its new dynamics.  Retail consumers online are sharing, friend validating, researching, learning and developing a point of view ─ offline they are touching, brand comparing and brand associating.  Retailers now more than ever before have to think in terms of “integrated commerce” and leverage Big Data for big results in the marketplace.…

Today, 94% of Hadoop users perform analytics on large volumes of data that were not possible before. How do they do it? Cool applications, that’s how.

You have seen various stats that indicate enterprises need better ways of making use of data but they bear repeating: The volume of business data worldwide, across all companies, doubles every 1.2 years, according to a study published by eBay in May, 2012. And market research firm IDC released a forecast showing the big data market may grow from $3.2 billion in 2010 to $16.9 billion in 2015.…

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