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July 21, 2017 | Tom Hastain

Join the Big Data Revolution! (Apply Inside)

July 20, 2017 | Anna Yong | Announcements

What Does Hortonworks SmartSense Mean To You?

July 19, 2017 | Kevin Jordan

Doing Nothing About Cyber Security Will Cost You Everything

Viewing posts by: Tom Hastain« Back to all

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Last Saturday, the Financial Times published an article titled, “BP looks to big data to help weather weak oil price” which explained why BP is expanding their data storage from one petabyte to six petabytes. It almost seems counter-intuitive, especially in an age of increased competition and renewable energies. Yet BP, along with the rest […]

Famed businessman John Wanamaker once remarked, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” The digital advertising industry is rapidly evolving. Hortonworks customers are leveraging their structured and unstructured data to generate real insights into their customers and their customer’s behavior. From trends, to patterns, to […]

On Tuesday I blogged about Pinsight Media’s DataWorks Summit keynote. Pinsight leverages Hortonworks to ingest over 60 terabytes of data coming from 65 million devices across multiple mobile network operators. This network-level data provides right-time advertising to consumers. What’s most interesting about Pinsight’s use case is that the data is not their own, yet they […]

Last month at our DataWorks Summit in San Jose, the CEO of Pinsight Media (Pinsight) presented The 8 Second Data Rule. Pinsight is the mobile data company that uses verified, network-level data to fuel intelligent brand decisions. Its data management platform ingests over 60 terabytes of data coming from 65 million devices across multiple mobile network […]

On Wednesday I posted a keynote from Day 1 of our DataWorks Summit, on how a healthcare organization is using Big Data and Hortonworks to deliver precision medicine to its patients. Day 2 of the Summit was equally as engaging and informative. Tim Leonard, EVP of Operations and CTO of TMW Systems, a Trimble company, […]

Last month, at our DataWorks Summit in San Jose, we were treated to a host of keynote speakers from a variety of industries, all leveraging the power of Big Data and Hortonworks to usher in groundbreaking, and even life-saving, transformation to their respective industries. One of the speakers was Dr. Wade Schulz, Resident Physician and […]

Tuesday night I had the opportunity to visit Hacker Lab, where the Sacramento Women in Data Science hosted Dr. Ian Brooks, one of our super-talented Solutions Engineers. SWDS has over 500 members and regularly hosts data science events to help grow the data science and analytics community for, but not exclusive to, women. Groups such as […]

We’ve just published our most recent customer case study! This one comes from straight from Japan and is emblematic of the trend towards connected data architectures throughout the North Asian region, and Hortonworks’ continued growth in the same. Mitsubishi Fuso Truck and Bus Corporation (Mitsubishi Fuso) is a leading manufacturer of trucks, buses, and industrial […]

DNV GL has an impressive 153 years of history, dating back to 1864 when the company inspected and evaluated Norwegian merchant vessels. Fast-forward to today, DNV GL now operates in over 100 countries and provides services for several industries including maritime, renewable energy, oil & gas, electrification, food & beverage, and healthcare. According to Rene […]

Did you catch the DataWorks Summit last week? Wedged between our huge announcements and the fumes from the t-shirt press, the Summit featured an array of keynote speakers from top companies across many industries. One of the keynote presenters was Gowri Selka, Head of Data Analytics and Corporate Technology at Walgreens Boots Alliance. Gowri spoke about […]

Klarna is a leading e-payment platform in Europe. The company provides payment services for online storefronts and handles large amounts of data every minute. This data enables them to roll out new products and fine-tune existing products to ensure seamless buying experiences for its customers. Today it was reported that this Swedish payments startup, valued […]

We have our winners! In January we announced the Hortonworks Data Heroes initiative. It’s our way of recognizing the Data Visionaries, Data Scientists, and Data Architects transforming their businesses and organizations through Big Data. Last week I posted about our Data Hero Finalists: nine amazing individuals championing transformation within their organizations. Today we have our […]

Hortonworks is helping to transform the financial services industry by enabling retail banks and capital markets firms to respond proactively to new disruptions and then seize the opportunity to be first in their field. The 100% open source framework allows for the enabling and integration of tight security. When it comes to financial services data, […]

The San Jose DataWorks Summit is this Tuesday! Have you registered? A few weeks ago, we announced Tim Leonard of TMW Systems would be presenting a Tuesday keynote, Commoditizing Your Data to Sell – A Transportation Example. Lessons from this keynote are vital to any small business looking to compete with major players in an industry. […]

Our mobile devices are a powerful source of information for marketers. However, many tend to look closely at app-level data to derive behaviors and locations. While not entirely inaccurate, this doesn’t offer a holistic view of a brand’s best customer. Carrier-level mobile data is the key to smarter decisions and its power has yet to […]