Manthan is a market leader for analytics solutions for consumer businesses with more than 175 customers across 21 countries. Manthan’s products combine Big Data and machine learning with deep industry expertise to provide insights to marketers and operations executives in real-time.
Manthan’s flagship product, Customer360, is a packaged Customer Analytics solution that helps consumer businesses monetize their data by analyzing structured and unstructured data to achieve single view of the customer, uncover targeting opportunities and deliver personalized marketing.
Manthan provides the Industry’s most comprehensive Customer Analytics solution that is fully integrated with the Hortonworks Data Platform (HDP) leveraging the power of Open Enterprise Hadoop. HDP powers Manthan’s multi-workload data processing capabilities across an array of processing methods – from batch through interactive to real-time, supported by key capabilities required of an enterprise data platform — spanning Governance, Security and Operations.
Manthan on Hortonworks helps customers achieve faster ROI in their Customer Analytics journey by providing pre-built algorithms and marketing analytics on a big data platform. Manthan’s Customer360 product is designed for ease of use by marketing, as well as the data scientist. The product has pre-built algorithms for Customer Segmentation, MBA, Churn, Customer scoring, Lifetime value forecasting, as well as ability to manage custom models.